Institutional Brand Assessment and Positioning Project Follow Solicitation
At a glance
University of Texas at Dallas (Texas) posted this RFP on Nov 10, 2026. Responses are due Nov 24, 2026. Category: Marketing & Communications. Questions are due 2026-11-17 14:00. Solicitation number UTD20261029-TB.
Solicitation details
General information
- Solicitation number
- UTD20261029-TB
- Notice type
- RFP
- Place of performance
- Texas
- Questions due
- 2026-11-17 14:00
Agency and category
- Agency
- University of Texas at Dallas
- Category
- 024Marketing & Communications
- Source listing
- Link with a plan
Description
UT Dallas is seeking a strategic branding partner to assess how key audiences perceive the University and to develop a distinctive brand position and messaging framework that reflects our rise as a STEM-focused research university.
We want a firm that will evaluate our *The Future Demands Different* campaign, recommend improvements to our creative strategy and visual identity, and offer a proven approach to earning brand adoption across our decentralized campus.
Summary
Summary fields on this page were extracted by AI from the bid documents. Always verify dates, amounts and requirements against the official solicitation.
What the bid is for
UT Dallas is seeking a strategic branding partner to assess how key audiences perceive the University and to develop a distinctive brand position and messaging framework that reflects our rise as a STEM-focused research university. We want a firm that will evaluate our *The Future Demands Different* campaign, recommend improvements to our creative strategy and visual identity, and offer a proven approach to earning brand adoption across our decentralized campus.
Additional information
**Submission method:** Upload your submission through the Public Portal at https://utdallas.bonfirehub.com/opportunities/261182
Your submission must be uploaded, submitted, and finalized prior to the Closing Time of **Nov 24, 2026 2:00 PM CST**. We strongly recommend that you give yourself sufficient time and at least ONE (1) day before Closing Time to begin the uploading process and to finalize your submission.
The maximum upload file size is 1000 MB. Please do not embed any documents within your uploaded files, as they will not be accessible or evaluated.
**Required** documents:
- *General Questionnaire* (PDF, 1 file)
- *Subcontracting Plan* (PDF, 1 file)
- *Cost Proposal* (Excel .xls or .xlsx, 1 file)
- *Technical Proposal* (PDF, 1 file)
- *Signature Page* (PDF, 1 file)
- *Addenda Acknowledgement* (PDF, 1 file)
Each item of Requested Information will only be visible after the Closing Time.
Documents
Subscribe to get this document.
- DownloadESBD_574737_1794005506864_Submission Instructions - UTD20261029-TB.docx
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